It depends on format, location and flight length. Digital slots on secondary roads start at the lower end of the market, while a static bulletin on a primary DFW highway sits at the top. We price your buy against real availability and negotiate from there — you always see the rate before you commit.

Digital boards can be live in a matter of days once artwork is approved. Static bulletins need production and posting time, so plan on roughly two weeks. Our average from signed contract to live board is about 10 days.

Yes. Our in-house team handles concept, layout and production files at the exact spec each board requires. If you already have brand assets or an agency, we will adapt what you have instead of starting over.

Digital boards rotate your message with other advertisers in short slots, so you can change creative any time and target by day-part. Static bulletins are yours alone, 24 hours a day, which gives you far greater share of voice on a single route.

Every campaign includes proof-of-posting photos, estimated impression delivery and audience data for each location. We also help you set up a tracking method — a dedicated landing page, phone number or promo code — so lift is measurable.

Most billboard inventory is sold in four-week cycles, and that is the practical minimum. Longer flights earn better rates, and we will tell you honestly when a shorter test makes more sense than a long contract.